Blog Social networking

 Corporations can use social networking in various ways. For instance, large and small businesses can rely on social networks to broaden the customer base. Notably, social media platforms like Facebook, Instagram, Snapchat, and  LinkedIn have leveled advertisement grounds for all corporations (Hall n.p). Regardless of size, businesses can now capitalize on social networking to expand brand visibility in the market at a sustainable cost. Social media platforms also provide companies with the opportunity to develop and grow relationships with customers. Forging a robust relationship with customers is vital for the success of any commercial activity. Notably, studies show that platforms like Facebook provide businesses with an opportunity to build a relationship with clients.

These technologies have massive benefits to society. For example, job seekers can now access a broader job market due to social networking's reliability. Tools like LinkedIn have helped individuals acquire better job opportunities (Langfitt n.p). At the same time, employers have benefited through these social media platforms by accessing the best skills available. These factors have a positive impact on society. Many cities have experienced increased productivity since firms can access the best skills needed for production. Skilled individuals have also landed better opportunities leading to increased economic growth in communities. Concisely, these technologies have numerous economic and social benefits to society.

Despite the various social networking benefits, there are some drawbacks to the use of these tools. For instance, networks like Facebook and Twitter sometimes give people the license to be hurtful (Rich n.p). Some individuals capitalize on anonymity on some of these platforms to hurt rival businesses or individuals. Nonetheless, I believe that social networking is a crucial tool that has promoted social and commercial activities. These technologies will become more reliable with increased legislation on security and user identity. In the future, most transactions will be completed through these tools.


Works Cited

 

Hall, Kenji. "Why Is Nissan Mimicking MySpace?" www.bloomberg.com/businessweek/globalbiz/content/oct2007/gb20071030_537362.htm.

Langfitt, Frank. "Social Networking Technology Boosts Job Recruiting." NPR.org, 22 Nov. 2006, www.npr.org/templates/story/story.php?storyId=6522523&sc=emaf.

Rich, Motoko. "Amazon Says Error Removed Listings." The New York Times - Breaking News, World News & Multimedia, 14 Apr. 2009, www.nytimes.com/2009/04/14/technology/internet/14amazon.html.

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